All work
Social Discovery
Klapp
Introduction
From an early idea to 150+ screens in just two weeks. We designed Klapp’s complete MVP in light and dark mode, turning a broad social concept into a clear, build-ready product.
Details
Client
Klapp
Studio
Oukline
Role
Product Designer
Year
2026
Scope
Product Design
UX Strategy
Design System
Webdesign
Challenge
Klapp needed to feel different from typical social and dating apps, without making the experience more complex. The challenge was to identify what users actually needed to get from discovery to a real-life connection.
Solution
We stripped the product down to its essential flows and focused on reducing friction at every step. Instead of adding features, we prioritised clear onboarding, relevant discovery and simple actions that could move users towards meeting offline.
Result
Within two weeks, we turned the idea into a focused, build-ready MVP in light and dark mode, supported by a launch website and a clear product direction for early validation.
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